Tuesday, September 12, 2017

Ecommerce SEO Not Just About Traffic But Conversions

Many times you might have heard that using the best ecommerce SEO services can help you get a good rank on Google search results and this way improve website  traffic and visibility. While this is all true SEO today is not just about getting people to click on your website link on Google but it has gone beyond into ensuring better conversions rates. Let’s face it getting more website traffic is good but unless most of them are buying from you there is hardly any use of this. Thus, it is time you focus on not just improve visitor numbers but conversions as well.

When an e-store goes in for outsource SEO services it can get quality SEO solutions but now it should even ask for services to help improve its conversion rates. Many top digital agencies will offer such services too and this is why you need to hire the right ones. Apart from this some things you can do to improve better conversions for your e-store include:

  • Have a great website- This not only means that it should look good but it should be fast to load and easy to navigate. The better user experience you give the more chances there are for people to convert
  • Visual content is another thing that can encourage people to buy. If you have great images and videos of your products present this can attract people better
  • Written content is also good and if you have fresh and quality things posted it can also lead to better conversion rates
  • Personalization- Provide special offers deals and other such things to users as this is a powerful way to get them to buy items
  • Finally customer reviews are seen by many nowadays before they decide to buy and if you have good reviews posted you can get your sales


These are great ways to improve conversion rates for any e-store.

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